Sarah Brown is a formally trained and educated event florist. She attended Goldenwest College, where she completed their Floral Design program and has her certificate in Floral Artistry. Upon graduating from Goldenwest, she enrolled in to the European Masters program and is currently pursuing this world wide recognized and distinguished certificate.
1. Tell us a little more about your business and what you do.
I am a wedding and event florist. I work closely with my clients, diving deep into what is driving their vision for the perfect wedding. Then I create this vision for them.
2. What makes you stand out from your competition? (Think your uniqueness/specialization/strategy/personality)
What makes me stand out is my ability to really capture who my client is, and what they want to convey, and then recreate this for them. You will often overhear guests attending the wedding say, “wow, this is so them” which to me is the greatest compliment.
3. Why did you decide to do a branding session?
As my company and design style change, so will my brand. I needed branding photos that matched the direction I am heading in.
4. What kind of images were you hoping to receive and how were you planning to use them?
I wanted images that portrayed not only my brand but my uniqueness. I have always stood out as someone who does not follow trends, labels, or fashion. I am my own unique individual, as are my clients. I want these images to show this.
5. What was your favorite part of your branding session?
My favorite part of this branding session was the fun I had with Brittney. She makes you feel so incredibly comfortable in front of the camera, and pulls out the inner confident goddess in you.
6. Would you recommend a branding session for other small businesses?
I absolutely would recommend every small business do a branding session. It forces you to reflect on what you want your future business to be. We wear multiple hats, as small business owners, and often lose sight of where we are going. Branding sessions ground your focus and are an opportunity to assess where you are and where you are going.